The more recognizable your brand becomes, the greater potential you have to continue to retain existing customers and attract new ones...

As I'm sure you've heard by now, TikTok is a relatively new platform that has been steadily gained traction and growing in popularity...

Through my experience, I have discovered that what I love most about sport is that it allows you to develop skills that reach far beyond...

A marketing plan is more than an outline of the method or tools you will use to reach potential customers and clients...

One thing that I always recommend to my clients in the new year is to do an audit of their website and make sure that it is still working...

Combining your in-person events with live online event coverage can maximize your efforts by...

Working from home has become the new reality for a lot of us and has raised some important questions around collaboration and team...

You’ve probably heard that humans are visual creatures, but did you know that our brains also process visual information faster than text?

For many small business owners, we know what we want to offer before we think about how to communicate that to potential customers...

Are you feeling stuck with creating content? One of the hardest things with posting consistent content is coming up with what to post about.

The services I get asked about most often are always related to social media and online communication...

Last year I gave birth to a beautiful baby, and while I knew our lives would change with her in it, I don't think I really grasped...

You may have heard that your social media presence is like using rented land; that's because you are at the mercy of the platforms'...

Analytics are one of those things that feel superfluous, but can make a huge difference in how you plan and evaluate your social media...

Before they set foot in your store or reach out to you, potential customers are looking at your presence online and deciding...

Did you know that 81% of people use Instagram to research products? A lot of businesses have Instagram and most people are familiar with...